Build Your Brand With Video Marketing

Brands need a video marketing strategy. This isn’t news. What’s changed is how important video has become on every platform and channel.

From YouTube and Twitter to TikTok and LinkedIn Live, we’ll show you how to focus your efforts and do video marketing in an effective, strategic way.

Act now! Programming runs from September 1-30, 2020.

General access is only $39.99!
Get FREE 7-day access to the Phlywheel platform, including access to exclusive webinars, community, hands-on coaching and more.

What's Included?

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Weekly Webinars

Learn from experts and real-life case studies in live streamed, interactive webinars.

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Hands-on coaching

Stuck on a concept? Need to get feedback on your progress? Our virtual planning jams will get you unstuck!

Learning community

Chat, join groups, and engage with other marketers to share your progress and expand your network.

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One-on-one Guidance (VIP Only)

Get 2 hours of private one-on-one consulting (value $400) from Tara herself.

Upcoming Workshops You Won't Want to Miss


The Art of Storytelling

September 1st, 1-2 pm EST

With over 10 years of experience as a content creator, Celestina Aleobua continues to align the progression of her professional career with her love and knack for the art of storytelling. She is the content lead behind the Phlywheel brand, and is the visionary behind all Phlywheel videos. In addition to having big creative ideas, she has a hand in every stage of content creation, from research and strategy, to planning and production, to distribution and promotion.

Celestina is also the CEO of ThatAfrikan Productions, a film production company based in Toronto. The narratives of her films focus on cultural enlightenment through the creation of authentic black stories, and the empowerment of black creatives to tell their own stories. 

What you’ll learn:

  • The basics of storytelling through video
  • Why your business needs a story and the kinds of stories you can tell
  • The process of creating a brand video
    Storytelling + Video creation resources
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Try it for FREE – your first week is on us!

cher jones with phone

Try it for FREE – your first week is on us!

Setting up a Livestream

September 8, 1-2pm EST

Cher Jones is a Social Media Trainer & Personal Branding Strategist with the love of technology hardwired into her personality. Whether she’s on a stage, in a training room or coaching 1:1, her passion for teaching professionals how to develop powerful personal brands is both infectious and empowering.

In this webinar, Cher shows you how to expertly breakdown how to use social media networks and leverage Livestreams on platforms like LinkedIn, Instagram and Twitter to build relationships, improve sales and grow your business.

What you’ll learn:

  • How to use LinkedIn Live, including best practices and content ideas
  • How to syndicate your content across channels
  • How to take your livestreaming to the next level 
  • How to measure your livestreaming strategy 

Video Content Creation 101

September 15, 1-2pm EST

Tristan Barrocks is an internationally recognized as a documentary filmmaker and cinematographer with a focus on digital storytelling.  He has produced films for distinguished organizations like the Canadian Cancer Society, Elevation Church and the Peel District School Board as well as worked with internationally recognized brands like Apple, and Foresight Group.  

This workshop will take the audience through the process of creating, managing, shooting, editing, and sharing a great brand story. Tristan’s step by step process will help business owners learn what tools to use and how to use them. It will shed light on the elements that make up a great story and much more.

What you’ll learn:

  • What makes a good story 
  • Elements of a good story
  • How to define your brand story
  • Video fundamentals including camera, mics and software
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Try it for FREE – your first week is on us!

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Try it for FREE – your first week is on us!

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Try it for FREE – your first week is on us!

Conveying Your Brand Story With Video

September 22, 1-2pm EST

O’shane Howard is a photographer, videographer and creative director. His work has appeared in publications such as City Life, Splendor, and Blanc Magazine. He was one of the top 5 artists highlighted in Ollie Quinn’s ‘Create Your Own Vision’ campaign.O’shane has been seen on Vogue Italia, L’Uomo Vogue, CNN Africa, and Amplify Africa Inc. 

Working as a videographer and creative director, O’shane has collaborated with brands including CBC, Red Bull Canada, Joe Fresh, Simon Marcus, Dan Kanter, Tedx Toronto, and New York Times bestselling author Rupi Kaur. O’shane has also worked with the UK brand GymShark. He lives in Toronto, Canada.

What you’ll learn:

  • What is your brand story that your customers can identify with
  • How can you tell your brand story with video, while being raw and authentic
  • Where to gather inspiration (Behance/ Pinterest/Tumblr)
  • The easiest software, where to download free music, and understanding usage rights

Community + One-on-One Coaching

Nailing your video marketing strategy will take more than just about watching a webinar, or participating in a single workshop. We’re determined to help you with your video marketing strategy – from start to finish. That’s why we’ve built a community with dozens of likeminded marketers, who can help you along the way.

Still stuck? Get one-on-one coaching and join our group planning workshops for some extra, tailored help from the experts. All of this comes included in your membership, so you’re never going at it alone. 

Community

The Phlywheel community consists of dozens of generous and open entrepreneurs, makers, marketers, and experts. 

Many of the members joined past cohorts and decided that they never wanted to leave. We think of our community as an extended team.

Interact in multiple ways: messaging, group chat, polls, groups, or just comment on other conversations.

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VIP's get 2 hours of 1-on-1 consulting with Tara ($400 value)

Coaching

Every week, there are multiple opportunities to check in, get feedback and get hands-on help with any additional questions you may have, but we also have planning jams, a group, interactive coaching session where we trouble-shoot in real-time.

Need even more hands-on help?

Sign up for the Superconductor package, which also includes:

  • One-on-one private coaching and help from the team (worth $400)
  • Full access to the knowledge center, which is filled with templates, guides and frameworks (worth $50)
  • Full access to on-demand digital masterclasses (worth $399)
$149.99/month

See what our current members say:

Who is behind this?

Phlywheel is founded (and run) by award-winning boutique marketing firm, Truly Inc. We launched Phlywheel to serve small and mid-sized businesses in a way that is affordable and effective.

We are a small team of diverse experts and have helped businesses, big and small, including:

Message from Tara Hunt, Founder + CEO

“Phlywheel is a culmination of my life purpose:

To simplify and democratize effective marketing for small businesses and non-profits that don’t have the resources to compete with giant corporations. (And, if I’m being honest, I’d love to wean small businesses off of their reliance on Facebook ads. There are so many more effective tactics!!!)

Through a combination of content, community, and curation, we aim to create a generation of empowered marketers.”

Phlywheel founder, Tara Hunt, has been an influential figure in digital marketing since the early 2000’s and has been called “a pioneer of online and social marketing” by Entrepreneur Magazine.

She has over 20 years of experience, wrote one of the first books on social media marketing, and is followed by over 350,000 people across various social channels: